Orion
A fintech brand, website and dashboard that make money data clear.
- Scope
- Branding, website and dashboard UI
- Role
- Designer, brand and UI
The brief
Orion is a finance platform for people and businesses who want full control of their money.
The dashboard had to show complex financial data in a clear, calm way, with strong analytics that never overwhelm.
3 design decisions
A diamond O
A rounded diamond O and a custom wordmark, sketched by hand before going digital.
Urbanist
A geometric sans with clear numbers, which matters on a finance dashboard.
Deep Tide and Solar Ember
Deep Tide #27464B and Midnight Core #16232B for calm, Solar Ember #FE692A for action.
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